Publicity into Momentum: How Our Palm Beach Agency Put Clients in the Spotlight in 2025
What a year 2025 has been for our Digital Marketing Agency. Jupiter Compass is thrilled to celebrate the growth, achievements, and media recognition of our incredible clients throughout Palm Beach. From waterfront dining destinations and vibrant social spaces to beloved local nonprofits, it has been an honor to help amplify their missions, connect them with audiences, and showcase the experiences that make them stand out. These highlights represent just a snapshot of how thoughtful marketing strategies have supported their hard work, innovation, and impact in the South Florida community. We couldn’t be prouder to have played a part in their journey this past year!
Fern
2025 was a standout year for Fern, the farm-to-table sister restaurant to Steak Shop by Rancher’s Reserve. Our team supported their continued growth by increasing their online digital presence and earned mentions in regional lifestyle and food publications.
Features such as Palm Beach Illustrated’s “A Week of Eats in the Palm Beaches” and Boca Magazine’s “New Summer Time Happy Hours in Palm Beach County” elevated Fern’s brand awareness as a modern, farm-focused dining destination. Keeping Fern in the conversation drew attention to thoughtfully curated happy hour offerings while also reinforcing Fern’s identity as a refined yet approachable neighborhood staple. Subsequently, by maintaining Fern’s position as a go-to restaurant for both locals and visitors, their reach expanded within the competitive Palm Beach dining sphere.
Steak Shop by Rancher’s Reserve
With support from our digital marketing agency, Palm Beach newcomer, Steak Shop, quickly made a splash in the West Palm Beach community through local lifestyle media. The butcher shop’s main focus is to provide hormone‑ and antibiotic‑free meats, as well as connections to local farms. By earning coverage of the restaurant’s grand opening in Florida Weekly, awareness of their farm-to-table concept, high-quality meats, and dedication to sustainable sourcing reached broader audiences. Additionally, South Florida Insider’s article portrays the incorporation of Rancher’s Reserve heritage eggs and the shop’s commitment to providing transparency and quality with their products. Florida Weekly and South Florida Insider both highlighted Steak Shop as a fresh addition to the local food scene, emphasizing its quality-driven approach and distinctive brand identity.
The momentum hasn’t slowed down since opening their doors in spring 2025. Steak Shop’s visibility continues to grow among local food lovers, home chefs, and conscientious consumers alike: driving awareness of both their premium meats and their role in promoting sustainable, community‑centric agriculture to the West Palm Beach neighborhood.
Frigate’s Waterfront Bar + Grill (North Palm Beach)
Frigate’s Waterfront Bar + Grill reeled in consistent recognition throughout last year with coverage secured by our North Palm Beach agency. The waterfront dining spot earned recognition in multiple Florida Weekly articles throughout 2025, “National Tequila Day” and “Game Day Specials 2025”, which covered seasonal dining and holiday-focused drink guides.
Frigate’s is known for its scenic waterside views, relaxing atmosphere, and diverse menu. Offerings range from fresh seafood to elevated bar bites and sushi, making it a destination for both locals and visitors seeking coastal cuisine with energy and flavor. These articles highlighted Frigate’s as a key player in North Palm Beach’s dining scene and helped locals discover their new go-to hangout.
West Palm Beach Beer Fest
West Palm Beach Beer Fest experienced meaningful growth in 2025, Jupiter Compass was proud to support its evolving presence through strategic media outreach. Shoutouts in South Florida Daily and the Sun Sentinel influenced a surge in excitement around the festival’s return with refreshing updates. Most notably, the event’s move to Hidden Social Club and an expanded beverage lineup featuring both craft beer and spirits.
These articles positioned West Palm Beach Beer Fest as more than a tasting event. This crucial media coverage emphasized its role as a community-driven celebration that brings together local breweries, regional brands, and attendees seeking an energetic downtown West Palm Beach experience. Appearing in local publications such as these garnered a larger following surrounding the festival’s reintroduction, while also contributing to its continued growth and reinvention.
Rose’s Daughter
Rose’s Daughter continued to strengthen its foothold in Delray Beach as a neighborhood staple. Landing coverage in Palm Beach Illustrated’s “A Week of Eats in the Palm Beaches” boasted the restaurant’s evolving culinary offerings, including breakfast and brunch at its bakery counterpart, The Pantry by Rose’s Daughter.
Placement in food guides is a strong example of earned media that highlights why patrons love Rose’s Daughter: a creative force in hospitality with an ability to surprise guests through thoughtful expansions beyond traditional dinner service. Pieces like this continued to solidify the restaurant’s reputation as both an innovator and a destination worth seeking out within the South Florida food scene.
Prime Catch Waterfront Dining
Prime Catch received special recognition in 2025 through inclusion in the Sun Sentinel’s “The Only Waterfront Dining Guide You’ll Need This New Year’s Eve.” The feature highlighted the restaurant’s Intracoastal Waterway views, elevated seafood offerings, and appeal as a destination for memorable dining moments.
This acknowledgment is one instance of how Jupiter Compass helped position Prime Catch within broader lifestyle and holiday dining conversations. Ongoing inclusion in media coverage continues to support long-term brand familiarity and reinforce the restaurant’s notoriety. As a premier waterfront dining staple in Boynton Beach, it’s important to keep audiences informed and consistently reminded of what makes Prime Catch an anchor in the local community.
Friends of Jupiter Beach
Friends of Jupiter Beach received national recognition in 2025 through “USA Today’s 10Best List”, praising the organization’s impact and dedication to preserving dog-friendly beach spaces. This spotlight celebrates the community staple that FJB works hard to maintain for both residents and visitors alike.
At a national level, more eyes are on the non-profit’s mission than ever before. With this increased visibility, the goal is to inspire more dog lovers and beachgoers to get involved with local advocacy efforts. Friends of Jupiter Beach aims to promote the importance of environmental stewardship, responsible dog-friendly recreation, and community connection through involvement.
Hidden Social Club
Hidden Social Club made a strong entrance into the West Palm Beach nightlife scene in 2025, supported through timely media placements. Coverage in Florida Weekly highlighted the venue’s grand opening, inclusive mission, and distinctive concept as an LGBTQ+ speakeasy and social lounge in downtown West Palm Beach.
As a new entertainment hub, it was crucial to build intrigue around Hidden Social Club’s all-day-to-night experience. Entertainment varies from daytime games and cocktails to evening drag shows, themed dance nights, and live DJs. This coverage is one example of how our team helped amplify the venue’s debut and position it as a lively addition to the South Florida hospitality and nightlife landscape.
Keeping the Ball Rolling Into 2026
Reflecting on 2025, we’re proud of the visibility, press publications, and media opportunities we helped our clients achieve across South Florida. Each mention and feature represents more than earned coverage. It reflects the strategy, creativity, and partnership behind real results. We’re grateful for the trust our clients place in us and look forward to building even more momentum in the year ahead.